Website EN Digital Workforce acquires Conversational AI business from Front AI

Digital Workforce expands use of agentic AI and acquires Agentic AI for customer service business from Front AI Oy

Digital Workforce has acquired the Agentic AI for customer service business of Front AI Oy, a Nordic leader in customer service automation. The transaction is a business purchase, and the business transfers to Digital Workforce on July 1, 2026. Front AI continues as an independent company.

With the purchase, Digital Workforce expands agentic AI and virtual customer service agents to its process automation and orchestration. Digital Workforce can now transform and orchestrate customer service processes more extensively.

  • Built for regulated industries. Banking, insurance, and the public sector require control, compliance, and data governance that are core to Digital Workforce’s business.
  • One managed service. Customer service processes are offered service as software. Customers have one contract, with a single point of accountability across the services and technologies.
  • Scales with demand. Customer service keeps pace while staying personal. Customers get faster service, and organizations can provide premium service without growing the team.
  • Voice is ready also for the Nordics. Automation meets people in natural spoken conversation, also in Nordic languages.

Around 30 customer contracts and the team of 8 people transfer to Digital Workforce with the business.

Jussi Vasama, CEO of Digital Workforce, comments:

“I am excited for this major accomplishment and the potential it opens for our customers. Digital Workforce is built on two things: productized services and deep industry understanding. We use both to orchestrate complex business processes for large enterprises, the public sector, and regulated industries. These organisations now want to transform their operations and disrupt the way they collaborate with their customers. Agentic AI and voice are key technologies in delivering premium interactions.”

Jari Annala, Founder and CEO, Front AI, comments:

“We built a strong agentic AI business, with our customers at the heart of it. Digital Workforce is the right new home for it. Our customers keep the same team and the same service, now with deep automation and process orchestration expertise behind them. Our people gain a stronger platform to apply their expertise. We are proud of what this team achieved, and confident that agentic AI will go far as part of Digital Workforce.”

Media enquiries

Digital Workforce Services Plc
Jussi Vasama, CEO
Tel. +358 50 380 9893

Laura Viita, CFO
Tel. +358 50 487 1044
Investor relations | Digital Workforce